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Co-branding, Licensing & Merchandising
Sports licensing is evolving beyond traditional supporter merchandise. From lifestyle products and co-branding to culturally relevant collaborations, sporting properties are…
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CATCH YOUR SHARE OF R2M | YESPLAY PRO20 CUP SET TO REVIVE DOMESTIC CRICKET
Cricket South Africa has welcomed YesPlay as the title sponsor of the newly formed YesPlay Pro20 Cup. The multi-year partnership…
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Rugby Sponsorship Beyond the Logo
Rugby sponsorship in South Africa is evolving beyond logos and exposure. Brad Guymer, GM Rugby at Megapro, explores how brands…
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Newlands Cape Town unveils a new identity for one of the world’s most iconic sporting venues
Western Province Cricket Association (WPCA) has unveiled a new identity for Newlands Cape Town, celebrating the venue’s rich heritage while…
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Western Province Cricket launches the Western Province Cobras
Western Province Cricket Association (WPCA) has launched the Western Province Cobras, bringing together the proud legacies of Western Province and…
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JONSSON WORKWEAR JOINS CSA FAMILY AS OFFICIAL SPONSOR TO THE PROTEAS
JOHANNESBURG: Cricket South Africa (CSA) is delighted to announce a multi-year partnership with Jonsson Workwear as an Official Sponsor of the…
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Hospitality Now Available for RGR While Enquiries Open for Nations Championship
SA Rugby has approved a partnership proposal between SAIL and Megapro Hospitality as the exclusive hospitality sales agents for the highly anticipated Nations Championship and Rugby’s Greatest Rivalry (RGR) hospitality programme.
Megapro Appointed to Sell the Commercial Assets of Western Province (WP) Cricket, Including the Naming Rights of the Iconic Newlands Stadium
The Western Province Cricket Association (WPCA) is preparing for one of the most exciting international cricket seasons in recent memory, following confirmation of all home international fixtures for the 2026/27 season.
Megapro Appoints Industry Leader Brad Guymer as General Manager for Rugby
Megapro, South Africa’s leading commercial sports and marketing agency, is pleased to announce the appointment of Brad Guymer as General Manager for Rugby.
Dusi and Megapro strike up exciting partnership
The Dusi Canoe Marathon, South Africa’s most iconic river race, is set to make a triumphant return to television screens as it celebrates its 75th edition in 2026, taking place from 19 – 21 February 2026.
Megaview and DNA Entertainment Networks Announce Joint Venture Dedicated to Advancing Africa’s Sport Entertainment
Megaview, a wholly owned subsidiary of Megapro Holdings, and DNA Entertainment Networks are proud to announce a landmark joint venture (JV) established to redefine entertainment in sporting venues across Africa.
Megapro launches content creation division, MegaLive, appoints industry veteran Sean Everett as CEO
Megapro Holdings, a leader in the South African sports commercial agency landscape, today announced the launch of MegaLive, a new content creation entity set to begin operations in October 2025. This move marks a strategic expansion for Megapro, allowing it to produce both live broadcasts and original content to meet the evolving needs of its commercial partners.